Friday, April 13, 2012

"Expert" Opinion

Do you double team on sales calls?  When you and  coworker visit with your customers together, each of you has a specific role.  Do you and your associate know exactly what each of you will say during the visit?  Be sure that  both of you are in harmony with each other.  Don't introduce your coworker as an "expert."  That's setting him or her for a potential GOTYA.  That's when your "EXPERT" doesn't have a suitable answer for your buyer.  When that happens, you and your coworker lose credibility.  Introducing him or her as a "SPECIALIST," tends to be more forgiving.  


For more on  Double Team Selling, call GRa today.  910.617.1817

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