Listen Carefully

How many people are trained to listen?  Listening is a skill that is crucial for successful selling.  Often the words that we hear are not necessarily the facts nor the true feelings of our customers.  Much of the time salespeople listen for buying signals, yet miss the true obstacles that can kill the sale.  For example, your customer may tell you that he or she wants a quotation. That may be a stall or even an excuse not to buy.  Learning to use certain verbal and non-verbal responsive listening skills will help you to determine exactly what your buyer is thinking and feeling.  Doing so will uncover countless concerns and unstated obstacles to the sale.  Call Gra today to learn more about Effective Listening Skills.   910.617.1817